In this paper we study the impact of using images to machine-translate user-generated e-commerce product listings. We study how a multi-modal Neural Machine Translation (NMT) model compares to two text-only approaches: a conventional state-of-the-art attentional NMT and a Statistical Machine Translation (SMT) model. User-generated product listings often do not constitute grammatical or well-formed sentences. More often than not, they consist of the juxtaposition of short phrases or keywords. We train our models end-to-end as well as use text-only and multi-modal NMT models for re-ranking n-best lists generated by an SMT model. We qualitatively evaluate our user-generated training data also analyse how adding synthetic data impacts the results. We evaluate our models quantitatively using BLEU and TER and find that (i) additional synthetic data has a general positive impact on text-only and multi-modal NMT models, and that (ii) using a multi-modal NMT model for re-ranking n-best lists improves TER significantly across different n-best list sizes.