Abstract
In recent years, referring expression genera- tion algorithms were inspired by game theory and probability theory. In this paper, an al- gorithm is designed for the generation of re- ferring expressions (REG) that base on both models by integrating maximization of utilities into the content determination process. It im- plements cognitive models for assessing visual salience of objects and additional features. In order to evaluate the algorithm properly and validate the applicability of existing models and evaluative information criteria, both, pro- duction and comprehension studies, are con- ducted using a complex domain of objects, pro- viding new directions of approaching the eval- uation of REG algorithms.